Friday 23rd February 2024
Do Now:
- Warner Bros
- Disney
- Paramount
- Universal
- Dreamworks
- Columbia pictures
- Pictures
- 20th Century Fox
Film Industry
LO: To explore the aims and conventions of film posters.
- Franchise - A collection of a film or series making many versions of it
- Distributor - The process of making a movie available for viewers to see
- Hollywood Major - A big budgeted movie in America
- Teaser - A peak at a movie to either show a release date or photo
- Montage - A compilation of video clips in a sequence
- Ensemble Cast - A large cast full of well known actors
- Tentpole Film - A movie that expects to make profit fast
- High Concept - Films that sell themselves on an attractive premise
- Enigma - A movie that is hard to understand
1. Universal pictures, paramount pictures, warner bros, Walt Disney studios, Sony pictures
2. Generate excitement for the audience
3. Trailers, posters and adverts
4. Film title, actors usually the protagonist, tagline, genre and the name of the director
5. A teaser will contain very little information but a theatrical one will contain more information
6. Guardians of the Galaxy
Wednesday 28th February 2024
Do now:
- Action movie
- A well known franchise
Film Posters
LO: To analyse the film poster set texts effectively.
- Released in September 2021
- Daniel Craigs 5th and last movie
- Delayed from April 2020
- The films budget was 250-301 million, making it the most expensive Bond film to date
- So far they have grossed over 774 million worldwide at the box office
- The poster was designed by Empire designs
1. They are all linked to James Bond and it shows that he is the protagonist
2. Blue and orange linking to intelligence and happiness
3. The typography is slab serif and the use of capitals is meant to be more masculine
4. They are wearing suits and a dress to show they take there jobs and what they do very seriously. Them showing guns shows that they are going to fight and people will die. Nomi is wearing spy gear which shows she is another agent
5. This is an action genre
6. April 2nd original release date shows that it would release during the easter holidays so people could go and watch it.
7. The logo is 007 and stands out and it is very bold
8. The title at the top and showing the main character. But it doesn't have any main character names or anything like that
Friday 1st March 2024
Do now:
1. So far grossed 774 million from no time to die
2. The poster was design by Empire Design
3. No time to die was Daniel Craigs 5th and last movie
4. Sean Connery was the first ever James Bond actor
5. 7 actors have played James Bond
Intertextuality:
The montage design, where separate images are laid over each other, references previous Bond films, providing a sense of familiarity, nostalgia and pleasure to fans who recognise the link. The 007 gun logo acts as an intertextual link between no time to die and previous bond films.
Historically James Bond has been represented as masculine.
Women have been shown as pretty and there only for James.
Daniel Craigs James Bond actor is different as he is shown as old and focuses on him as an action hero.
3 girl and 3 boys shows equality.
James bond is very masculine due to the way he dresses. Shown many times which shows his dominance and that he's the protagonist.
The representation of ethnicity is diverse. Although the cast is still predominately white. But too have a black women take on the 007 role is very big for the bond franchise.
Young and elderly people are not represented but young adults are.
Wednesday 6th March
Do now:
- Strong
- Intelegent
- Someone who takes risks
- Expert with a weapon
- Calm under pressure
Bond wearing a suit is typical for Bond films as over the whole franchise he is seen in a smart, masculine suit. Daniel Craigs James Bond is less sexist than any other actor which is unusual as it has been seen throughout the franchise that James Bond is sexist.
Friday 8th March 2024
Do now:
- A sexist man
- A female who is being sexually objectified
- James Bond with very masculine qualities
- James Bond being in charge in the relationship
Film posters
LO: To analyse a historical film poster.
7 million pound budget and made over 97 million in gross profit
Prior to the 1990s illustrations were more commonly used on print adverts due to not much technology
Film was set in the middle of the 1973 energy crisis
2. His facial expression shows he is calm and collected. His gun shows there will be murderous activity and his costume shows that he is on the job and very masculine.
3. Shows he is rich and the main target for James Bond to eliminate in this movie.
4. This will apply to Roger Moore's fans and fans of Ian Flemings books.
5. The text saying the man with the golden gun creates an enigma code as he is anonymous and leads the audience into watching the film.
6. The hero as we know he is working for the good people and he will save the day.
7. Guns, fire and many different places show this is an action sand the use of showing many different places shows this is also an adventure film.
Them using the golden gun make us wonder who is behind it. This would make whomever sees this intrigued to watch the movie. It shows us that the man behind the gun is James Bond enemy in this movie and they will have an epic showdown in the end. The gun being pointed at James Bond also shows us this. Them being seen in many places with many different things going on shows us that this is an action/adventure film. Jame Bond being centred shows he is the protagonist which connotes that everything will be based around him.
Wednesday 13th March 2024
Do now:
Black suit - Wealthy, high class job, elegance
Gold - Rich, lavish lifestyle, power
A power plant - Radioactivity, energy
Film Posters
LO: To analyse a historical film poster effectively.
1. Females are being sexually objectified mainly for the male gaze. The females are being made to show a lot of skin and not much clothes. Using a female fighter is unusual for a time like this s women weren't seen as fighters during this time.
2. The ethnicity is varied but mainly white. There are a few different minorities but mainly white.
3. The picture of the power plant would link to people watching this is the 70s as the energy crisis occurred the year before this movie released.
Friday 15th March 2024
Do now:
1. Production - Making the film
2. Distribution - Producing it to the cinema, tv and companies for audience too see
3. Marketing - Getting money for the film
4. Exhibition - Showing the film
Film Industry
LO: To explore the process of film making.
- Conglomerates
- Vertical integration
Production:
1. Write down the scripts
2. Filming the movie
3. Editing it
1. Eon productions limited
2. Yes
2.High production value
4. Danjaq LCC, MGM
5.
6.
7.
8. The filming for no time to die took 6 months
Wednesday 20th March 2024
Do now:
- Production - Making the film
- Distribution - Producing it to companies tv and cinema for audiences to see
- Marketing - Advertising the film
- Exhibition - Showing the film
Distribution and marketing
LO: To explore the process of film making.
1. UK- Universal pictures international, USA- MGM studios
2. Yes
3. Yes they can be considered vertically integrated
4. Cinema- 28th September 2021, DVD and Blu-ray - December 21st 2021, VOD- also on 21st of December 2021.
Marketing:
- Celebrities
- Posters
- Trailers
- Tagline
- Print advertising
1. Posters, billboards, social media,
2. People who might have wanted to watch it maybe have died so views go down.
Friday 22nd March 2024
Do now:
- Celebrities
- Posters
- Trailers
- Tagline
- Print advertising
- Merchandise
- Social media
Marketing and promotion
LO: To explore marketing methods in NTTD.
1. Posters, trailers, music, social media, interviews with the writer, teaser trailer, interview with Billie Eilish, a premier in London's Royal Albert hall, magazines, Super bowl commercial
2. Nokia, Aston Martin, tom ford, globe trotter, adidas, swatch, land rover, omega,
Wednesday 27th March 2024
Do now:
- Hype for the film would have dropped
- More money spent on advertising
- Product in the film would not be up to date
- Marketing strategies cost a lot and then was worthless
Exhibition and Regulation
LO: To explore exhibition and regulation in the film industry.
Exhibition:
Is the process of exhibiting the film across a range of different media platforms. Historically this is used to only include cinema release, but as digital technology evolves so does the way we watch films.
1. Cinema release first
2. DVD release
3. Free to air
In the last few years there has been a change in the way audiences view movies. The rise of things like Netflix, Amazon and other streaming sites change the way people watches films.
1. 1 month
2. 774 million dollars
3. No it was a month apart
4. 1st of January 2023
5. Youtube, Google play movies and tv, Amazon prime video, Apple tv
6. Very successful as it reached top of the official film chart for 3 weeks.
Regulation:
Age restrictions are placed on all commercially released films by the BBFC and some are even expected to make cuts or alter the film in some way to conform the guidelines. 00000000
1. 12A
2. Many people can see this as its only 12 and above so this means more money
3. Ages for who should watch these films. 12.
Wednesday 17th April 2024
Do now:
12- The film isn't suitable for children under 12
12A- Accompanied by an adult if you're under 12.
Audience Appeal
LO: To explore the uses and gratifications of films.
- Entertainment
- To share things
- Play with friends
Uses and gratifications theory:
- Made by two men called Blumer and Katz
- The theory states that an audience will use media form for either one or four reasons
- Personal identity, information, entertainment, social interaction
Personal identity:
- Media products allows audience to find role models and other people with similar values
- Use of media to reinforce personal values by coming closer to similar and desired people
Information:
- Any information can be learned through different forms of media
- Media allows the audience to gain an insight into other peoples lives
- Any information can be learned through different media
- Use of media to escape the humdrum of their boring everyday lives
- The media keeps the audience informed with the current events
1. Action genre so very intense and fast paced getting people entertained.
2. Very entertaining so people would share.
3. Different people may find different characters relatable.
4. How they do missions across different undercover groups.
Friday 19th April 2024
Do now:
1. Social interaction
2. Information
3. Personal identity
4. Entertainment
Audience Appeal
LO: To apply uses and gratifications to NTTD.
- social media
- superbowl advert
- promotion campaigns
- premier at royal Albert hall
Film posters- personal identity
Film trailers- entertainment
Website- information
Merchandise- personal identity
Billboards- personal identity
Sponsorship- information
Wednesday 24th April 2024
Do now:
- Clips from films
- Things featured in new films
- Links to merchandise
- Links to social media platforms
Film Industry Roundup
LO: To consolidate our knowledge of the film industry and apply it to exam style questions.
Exam structure:
Q3- a stepped question that will focus on one of the four media industries we will look at.
Q4- a stepped question that will focus on audiences in relation to one of the four industries
There will be no unseen sources. You will need to use the case studies as examples. Work for 1 mark a minute.
3a- Name one of the companies that produces No time to die. 1 marks
3b- Briefly explain what a conglomerate is. 2 marks
3c- Briefly explain what convergence is. 2 marks
3d- Explain how films use technologies to reach audiences and promote the film. Refer to No time to die to support your points. 12 marks
4a- Identify two ways in which media producers categorise audiences. 2 marks
4b- Briefly explain how NTTD targets audiences. 4 marks
4c- Explain why users visit the NTTD/007 website. Refer to uses and gratifications theory in your answer. 12 marks
Friday 26th April 2024
Do now:
1. 2 questions
2. 1 mark per minute
3. 4 media industries
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